Evolution of the Pixel
2017
2017, Evolution of the Pixel
Courtesy of Samsung and Set Creative
Role: Concept/Design Direction/ Parametric Development
Courtesy of Samsung and Set Creative
Role: Concept/Design Direction/ Parametric Development
Graphic Design and Illustration by Steve Quested
Created for Samsung, Journey of the Pixel transforms a 200-foot corner storefront into a large-scale architectural mural that integrates graphics, animation, and digital displays. A continuous geometric composition flows across the façade while embedded QLED screens extend the artwork through animated content, blurring the boundary between physical installation and digital media.
