Name: NB Monolith
Status: Built
Role(s): Design Direction
Client: New Balance
Agency: SET
Location: New Balance Flagship Store, London, United Kingdom
Dimensions: Approx. 24' H
Materials: Powder-coated steel, LED lighting, acrylic
Description: Created for the New Balance flagship store, NB Monolith is a suspended sculptural installation composed of stacked illuminated frames that establish a vertical focal point within the retail environment. The installation reinforces the architectural identity of the store while creating visibility across multiple floors.
Tags: Experiential Design, Installation Design, Retail Design, Light Installation
Status: Built
Role(s): Design Direction
Client: New Balance
Agency: SET
Location: New Balance Flagship Store, London, United Kingdom
Dimensions: Approx. 24' H
Materials: Powder-coated steel, LED lighting, acrylic
Description: Created for the New Balance flagship store, NB Monolith is a suspended sculptural installation composed of stacked illuminated frames that establish a vertical focal point within the retail environment. The installation reinforces the architectural identity of the store while creating visibility across multiple floors.
Tags: Experiential Design, Installation Design, Retail Design, Light Installation